Dragon Hires Mike Tobia as Global Team Manager

Carlsbad, CA (September 19, 2005)

Dragon Optical is proud to welcome and announce the addition of Mike Tobia as Global Team Manager for both Snow and Wake divisions.

Mike joins Dragon fresh from a career as a professional snowboarder with an experienced background in marketing and communications.


“Dragon Optical is extremely excited to have Mike Tobia as our new Global Team Manager.” Stated Chuy Reyna, Sports Marketing Director. “It’s the perfect match when one of our young athletes, who has great history and knowledge of the brand, is ready to make the move into management.”

Rather than following snowboarding’s progression and trends, Tobia has been part of the creation, and can be seen doing so in multiple Technine and Grenade Videos, including this year’s release, “Smell The Glove”.

“Dragon is the first and only optics I’ve ever worn.” States Tobia. “My love for this company began as a kid, and I’m truly honored to fulfill this position.”


Dragon Optical is a manufacturer of high-end eyewear products that are used by the world’s top athletes in a variety of sports worldwide. World-class athletes in Surfing, Snowboarding, Skiing, Motocross, Skateboarding, racing and BMX wear Dragon Optical products.

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