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The new MasterCraft Throwdown!

May 6, 2015
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MasterCraft has teamed up with ESPN X Games on a brand new event, the MasterCraft Showdown! Alongside the live televised event will be the addition of Real Wake to the World of X Games programming. Watch and read all about these new events below and stay tuned for more info!

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FOR IMMEDIATE RELEASE

MasterCraft Boats Teams Up with ESPN X Games to Boost Wakeboarding, Waterskiing Back into Action Sports Spotlight

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Inaugural MasterCraft Throwdown, Real Wake Driven by MasterCraft Set to Debut as Part of World of X Games This Summer

VONORE, Tenn. (May 6, 2015) – Two of the most progressive names in action sports, MasterCraft Boats and ESPN’s X Games, have announced a renewed collaboration providing an entirely new platform to showcase the latest, boundary-pushing athletes in both wakeboarding and waterskiing. MasterCraft Throwdown and Real Wake Driven by MasterCraft will debut as part of the World of X Games series on ABC this summer.

The invitation-only, inaugural MasterCraft Throwdown is set to take place at Millennium Park in Grand Rapids, MI on August 8 with thousands of spectators anticipated to attend and watersports enthusiasts everywhere able to watch live via the telecast on ABC. Upping the ante from traditional event formats, this first-of-its-kind competition will pit the best wakeboard athletes in the world in head-to-head elimination heats with the added pressure of a “one run, fall-and-you’re-done” format forcing riders to pull out their best tricks. Embracing the “go big or go home” mantra, the event will also feature an amped up version of long distance ski jumping in an attempt to break a world record.

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Boasting the largest single event cash purse in the history of competitive wakeboarding/waterskiing, the MasterCraft Throwdown will showcase some of the biggest names on the water today including top-ranked pros, past X Games medalists, Pro Wakeboard Tour Champions and World Champions. Ski jumping legend Freddy Krueger will also be resurrecting the gravity-defying sport of skiflying with officials from the Guinness Book of World Records on hand to witness his attempt to soar the length of a football field in hopes of surpassing the current World Skifly Record of 299 feet.

“MasterCraft has long been at the forefront of progression in watersports from the company’s initial roots in competitive waterskiing to its current role reinvigorating the landscape of wakeboarding competitions,” said Terry McNew, President and CEO of MasterCraft Boats. “ESPN and the World of X Games will serve as the perfect platform to showcase the amazing athletes currently pushing the limits of the sport and expose the future of watersports to a global audience.”

In addition to the mind-blowing action on the water, the MasterCraft Throwdown will feature a full line-up of entertainment including a live musical performance by a renowned recording artist, pyrotechnics, zany stunts, flying unicorns and general pandemonium all being produced by Gregg Godfrey, the brain behind Nitro Circus. Wakeboarding legend Parks Bonifay will be emceeing the event bringing his insightful commentary and crowd-pleasing antics to the festival-like affair. Truly a full immersion experience for spectators, the event is all about going big and embracing the inspiring, infectious atmosphere of action sports.

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Tickets for MasterCraft Throwdown will be available for purchase beginning Wednesday, May 6 at 1 p.m. ET at www.mastercraftthrowdown.com. Additional details on the event including invited athletes, music and entertainment will be announced at a later date.

In anticipation of the August event, World of X Games will add the first-ever Real Wake Driven by MasterCraft competition to the previously announced lineup of Real Series competitions. A video-based competition, Real Wake Driven by MasterCraft will feature eight pairs of wakeboarding’s top athletes and filmers producing original videos highlighting their unique styles. All eight videos will drop July 15 on www.XGames.com/RealWake where fans can view each segment and vote for their favorite. The competition will culminate in a one hour World of X Games program airing July 25 on ABC, highlighting the top five riders.

“We are thrilled to have wakeboarding back as part of the World of X Games,” said Tim Reed, vice president, X Games. “The MasterCraft Throwdown and Real Wake Driven by MasterCraft are both perfect and exciting opportunities for us to work with the leading boat brand to develop a brand new progressive event and compelling video series for the industry and its fans.”

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World of X Games is a weekly program on ABC which features a variety of X Games and action sports athlete-focused content. For the most updated telecast schedule and information on World of X Games, go to www.xgames.com. Check local listings for additional details.

About MasterCraft

MasterCraft is one of the largest producers of inboard performance towboats in the world and remains the industry leader in new product innovation, styling, comfort, performance and quality. Handmade in Vonore, TN, MasterCraft boats continue the company’s legacy of excellence within all competitive and recreational niches of watersports. Recognized for its innovations in marine industry products and manufacturing, MasterCraft boats have claimed countless industry awards and the company boasts the only marine manufacturing facility on the planet to receive all three prestigious ISO certifications for Quality, Environmental, and Safety management systems. Since its modest beginnings in 1968, MasterCraft has remained a brand built on power, precision and progression.

Officials from the Guinness Book of World Records will be on hand at the MasterCraft Throwdown to witness ski jumping legend Freddy Krueger attempt to break the World Skifly Record of 299 feet.

World Champion Rusty Malinoski will be one of the top-ranked pros battling for the biggest cash purse in wakeboarding history at this summer’s inaugural MasterCraft Throwdown, part of ESPN’s World of X Games series.

Thanks,

JOSH SHAVE

MARKETING MANAGER

[email protected]

423.884.7733

This e-mail is sent from the corporate office of MasterCraft Boat Company. The content of this e-mail and any files transmitted within may contain privileged, confidential, or proprietary information that is exempt from disclosure under law. Please note that the views and opinions presented are solely those of the author and not necessarily those of MasterCraft Boat Company. The recipient of this e-mail should check for the presence of computer viruses as MasterCraft Boat Company accepts no liability for any damages caused. If you have received this email in error, please destroy it immediately and contact us by e-mail.

MasterCraft Boat Company

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