SheShreds.co has just dropped the first wave of the winter collection with all new signature apparel influenced, designed by and even hand-made by the global ambassador group. The new collection and all the offerings exude the Sheshreds.co badges and mantra: “Fate Loves The Fearless” and “United We Shred!”
Sheshreds.co continues to grow as a change maker for girls and women in action sports with a sophisticated ambassador program and sponsored athlete ranks growing exponentially now in 41 U.S. States and several other countries. The ranks doubled through summer and continue to grow as SheShreds.co brings more learning, support and cross mentoring content online and live building community. “These girls and women are directly contributing to the direction of the brand, business and mission forming one collective voice to impact change and each other. United We Shred!” Says Duffy.
SheShreds.co also announced today the launch of their third season of Ladies Night events at Powder Mountain, Utah with a unique group of female empowering sponsors including Smith Optics, Burton, Niche Snowboards, Coalition Snow, Good Vibes Jewelry, All-Actionsports.com, Goal Zero, Visit Ogden, Pom Pom, Shred Betties, Flowrider, Club Rec, Lucky Slice and Jones Shirts and Signs all aboard to fuel progression, prizes and general stoke! The program will run every Wednesday 1/11-2/22 from 3-9pm featuring a $15 pass for ladies with clinics, rail jams, and demos all designed to build skills, confidence and community for female athletes on snow! “We are beyond excited for the deep relationship with Powder Mountain in developing this series over the years which compliments other female focused events in snow sports we are sponsoring and supporting all over the world for girls and women of all ages and abilities. We even have discounted lodging and lift ticket deals as more and more ladies come from all over to anchor a multiday trip with ladies night. Stoke is high!” Gina added.
About SheShreds: SheShreds, a Northern Utah based action and adventure retail company, speaks a powerful message to adventurous women and girls across the nation quite simply that “Fate Loves the Fearless and United we Shred!” Founded in 2013, they provide a robust line of “built-for-female” gear, including clothing, equipment, events, athlete support and a powerful voice for women in action sports. SheShreds founder, Gina Duffy, was part of the international team that brought the first Moncler store to Aspen, CO, was named to Utah Business Magazines “30 Women to Watch” List in 2014, has been honored in 2016 by the Small Business Development Council of Utah as an Entrepreneurial Success Story and she has wicked talent for fashion design and styling. She brings over 15 years of action and adventure sports background to the table including coaching wakeboarding and wakesurfing and riding boards that range in style from mountain top to valley lake.