When CWB introduced the Pure package to the market a few years ago, it was just that; simple, clean, and pure. For 2009, they kept those strong qualities, but with a new design. Always known as CWB’s bread and butter package, the Pure has upped the ante for 2009 with a new shape. With a mellow rocker pattern, cupped rails, and long base molded fins, the Pure is a true performer. Similar to its higher end siblings, the Pure utilizes a huge center spine to help cushion landings, and a bit of top shaping to add some strength while reducing weight.